Employee Experience Platform
Employee Experience Platform
INSPIRE
INSPIRE
A mobile app that helps HR professionals find inspiration and turn it into clear, actionable employee initiatives. It brings structure to planning through budgets, constraints, and next steps.
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UX/UI Process Overview
UX/UI Process Overview
01
Explore
02
Research
03
ANALAYZE
04
Design
Conducted a Competitive landscape analysis
Mapped early ideas
and assumptions
Gathered survey-based insights
Gathered survey-based insights
Conducted HR interviews
Identified key user needs
and pain points
Mapped core user workflows
Defined primary user roles
Turned research insights into product structure
Built a consistent design system
Applied visual branding & UI styles
Competitive landscape analysis
01
Explore
Mapped early ideas and assumptions
Identified key user needs & pain points
03
ANALAYZE
Mapped core user workflows
Defined primary user roles
Gathered survey-based insights
02
Research
Conducted HR interviews
Turned insights into product structure
04
Design
Built a consistent design system
Applied visual branding & UI styles
The Problem
The Problem
The problem emerged from my hands-on experience in HR roles.
Later, through user research, I confirmed that many people in HR face similar challenges.
The problem emerged from my hands-on experience in HR roles.
Later, through user research, I confirmed that many people in HR face similar challenges.
Scattered Inspiration
Scattered Inspiration
Ideas exist across channels, but are unstructured and missing practical context.
Ideas exist across channels, but are unstructured and missing practical context.
From Idea to Action
From Idea to Action
Turning ideas into executable plans is complex, fragmented, and time-consuming.
Turning ideas into executable plans is complex, fragmented, and time-consuming.
Working in Isolation
Working in Isolation
HR professionals lack a shared space to learn what actually works from peers.
HR professionals lack a shared space to learn what actually works from peers.
Competitor Analysis
Competitor Analysis
Well B
Israeli HR platform
Structured benefits platform
Not community-driven
Platform-controlled vendors
Limited inspiration
BuyMe
Employee benefits & gifting
Gifting and perks platform
Transactional focus
No HR context or continuity
No planning & learning layer
HR for HR
Facebook community
Community inspiration
Unstructured information
Lacks practical detail
No planning & learning layer
Key User Research Insights
Three core insights were identified through questionnaires, conversations with HR professionals, and direct experience
95
%
market gap
Rely on social networks for inspiration, highlighting the lack of a dedicated professional solution.
95
%
71
%
Product Opportunity
Spend more than 5 hours planning events and initiatives.
Spend more than 5 hours planning events and initiatives.
This insight drove the creation of Magic Plan, combining AI assistance with ready-made templates.
71
%
Use AI Magic
Let AI suggest a complete plan based on popular templates and best practices
QUICK START TEMPLATES
Popular Templates
Holiday Party Planning
Complete checklist for a festive end-of-year celebration
8 tasks
New Hire Onboarding
First week setup and welcome experience
12 tasks
Team Wellness Day
Mental health and wellness activities
6 tasks
Use AI Magic
Let AI suggest a complete plan based on popular templates and best practices
QUICK START TEMPLATES
Popular Templates
Holiday Party Planning
Complete checklist for a festive end-of-year celebration
8 tasks
New Hire Onboarding
First week setup and welcome experience
12 tasks
Team Wellness Day
Mental health and wellness activities
6 tasks
This insight drove the creation of Magic Plan, combining AI assistance with ready-made templates.
57
%
user pain point
Struggle to find ideas that are original, actionable, and suitable for their company's context and budget.
Struggle to find ideas that are original, actionable, and suitable for their company's context and budget.
57
%
Key User Research Insights
Three core insights were identified through HR questionnaires, conversations, and direct experience
Use AI Magic
Let AI suggest a complete plan based on popular templates and best practices
QUICK START TEMPLATES
Popular Templates
Holiday Party Planning
Complete checklist for a festive end-of-year celebration
8 tasks
New Hire Onboarding
First week setup and welcome experience
12 tasks
Team Wellness Day
Mental health and wellness activities
6 tasks
Goals
Goals
Bridge the gap from inspiration to execution
Bridge the gap from inspiration to execution
01
Discover
Help HR’s quickly discover relevant, practical ideas
02
Plan
Turn inspiration into clear, actionable plans
03
Decide
Support confident decisions by surfacing constraints early
Key Role
HR & Employee Experience Manager
Leads employee initiatives from inspiration to execution under time and budget constraints.
Plans, coordinates, and delivers meaningful employee experiences independently or with a broader HR team.
Key Role
HR & Employee Experience Manager
Leads employee initiatives from inspiration to execution under time and budget constraints.
Plans, coordinates, and delivers employee experiences independently or with a broader HR team.
Information Architecture
inspire App
inspiration
Feeds (events & gifts)
Trending ideas
Idea details
Save & like
community
Discussions
Posts & comments
Weekly highlights
add idea
Add idea details
Set context & scale
Publish to community
planner
Create a new plan
Use AI templates
Review plan summary
Turn ideas to plans
profile
User profile
Budget tracking
Rewards shop
Activity & impact
Information Architecture
Five-tab navigation structure designed for quick access to core features
inspire App
inspiration
Event & gift feeds
Trending ideas
Idea details
Save & like
community
Community discussions
Posts & comments
Weekly highlights
add idea
Add idea details
Set context & scale
Publish to community
magic planner
Create a new plan
Use AI templates
Review plan summary
Turn ideas into plans
profile
User profile
Budget tracking
Rewards shop
Activity & impact
User Flow
User Flow
From Inspiration to Action
From Inspiration to Action
Browse Inspiration
Select Idea
Edit Details
Confirm & Create Plan
Manage Your Plan
Browse Inspiration
Select idea
Edit Details
Confirm & Create Plan
Manage Your Plan
This flow shows how HR professionals move from inspiration to a structured, actionable plan.
Visual Language & Design Foundations
Visual Language & Design Foundations
Brand Personality
A warm, friendly, and professional visual language.
Designed to reduce friction and support confident HR decision-making.
A warm, friendly, and professional visual language.
Designed to reduce friction and support confident HR decision-making.
Logo Usage
The Inspire logo reflects the brand’s core values of community, inspiration, and action. The three figures symbolize people coming together to share ideas, while the spark represents creativity and fresh thinking. The soft pink and bold blue create a balance between warmth and professionalism.
The Inspire logo reflects the brand’s core values of community, inspiration, and action. The three figures symbolize people coming together to share ideas, while the spark represents creativity and fresh thinking. The soft pink and bold blue create a balance between warmth and professionalism.
Primary Logo
On Color
Color Palette
The palette balances emotional warmth with professional credibility, creating an environment that feels both supportive and trustworthy.
Pink highlights moments of inspiration and community, while blue anchors navigation, primary actions, and data-heavy views.
The palette balances emotional warmth with professional credibility, creating an environment that feels both supportive and trustworthy.
Pink highlights moments of inspiration and community, while blue anchors navigation, primary actions, and data-heavy views.
The palette balances emotional warmth with professional credibility, creating an environment that feels both supportive and trustworthy.
Pink highlights moments of inspiration and community, while blue anchors navigation, primary actions, and data-heavy views.
Pink
Pink
#F8C8DC
#F8C8DC
Royal Blue
Royal Blue
#1E3A8A
#1E3A8A
Event Type Tags
Distinct color-coded pills differentiate event types for fast scanning.
Item counts provide quick context and help set expectations before filtering.
Distinct color-coded pills differentiate event types for fast scanning.
Item counts provide quick context and help set expectations before filtering.
All (455)
All (455)
Workshop (45)
Workshop (45)
Team Events (42)
Team Events (42)
Onboarding (30)
Onboarding (30)
Team Building (67)
Team Building (67)
Conference (98)
Conference (98)
Celebration (73)
Celebration (73)
Trips (40)
Trips (40)
These color-coded event tags enable fast scanning in the feed, helping HR professionals quickly identify relevant ideas by category.
These color-coded event tags enable fast scanning in the feed, helping HR professionals quickly identify relevant ideas by category.
Typography
Inter was selected for its clarity and readability across screen sizes, performing well in both headlines and dense content.
Inter was selected for its clarity and readability across screen sizes, performing well in both headlines and dense content.
Heading 1
Heading 1
32px / Light
32px / Light
Build Engagement Plans
Build a Plan
Page titles, primary hero messaging
Page titles, primary hero messaging
Heading 2
Heading 2
24px / Normal
24px / Normal
Discover Inspiration
Discover Inspiration
Section headers, card titles
Section headers, card titles
Heading 3
Heading 3
18px / Medium
18px / Medium
Quick Actions
Quick Actions
Subsection headers, list headings
Subsection headers, list headings
Body
Body
16px / Normal
16px / Normal
Browse ideas designed for busy HR teams. Each inspiration includes real-world context and actionable steps.
Browse ideas designed for HR teams.
Primary content, descriptions, form fields
Primary content, descriptions, fields
Small / Caption
Small / Caption
14px / Normal
14px / Normal
Last updated 2 days ago · 150 saves
Last updated 2 days ago · 150 saves
Metadata, timestamps, helper text, tags
Timestamps, helper text, tags
Clear hierarchy and spacing support fast scanning and reduce cognitive load.
Clear hierarchy and spacing support fast scanning and reduce cognitive load.
Icon System
Icons use a consistent 1.5px stroke with rounded terminals, guiding users through actions and content.
Icons use a consistent 1.5px stroke with rounded terminals, guiding users through actions and content.
Search
Save
Like
Notifications
Idea
Comments
Community
Inspire
Budget
Planner
Gifts
The Solution
The Solution
Turning Information into Action - Each solution directly addresses a core pain point identified earlier
Turning Information into Action - Each solution directly addresses a core pain point identified earlier
Create plans from scratch, with AI, or from community-based templates
View and manage plans with progress, tasks, and key details in one place
The Magic Planner transforms ideas into structured, actionable plans
Discover vendors with trusted recommendations and practical details
Highlights trusted HR voices through weekly top contributors
Explore and join HR discussions based on shared experiences
The community turns isolated experiences into shared learning
Create discussions to share ideas or get peer advice
Magic Planner
From inspiration to structured, actionable plans
AI-powered templates transform ideas into step-by-step plans with budgets, timelines, and tasks- eliminating hours of manual planning work.
Create discussions to share ideas or get peer advice.
Community Layer
Learning from real HR experiences
HR's can start discussions, ask for advice, and explore real initiatives shared by peers, while trusted contributors are highlighted to build credibility.
Supports execution with tasks, tips, vendors, and a personalized budget
Inspiration is no longer scattered - it's structured and actionable
Centralizes key event details for fast decision-making
Reuse and adapt the event to your organization’s needs
Structured Inspiration
Ideas designed for execution, not just inspiration
Each initiative brings key details, tasks, and vendors into one place, making ideas easy to reuse, adapt, and execute with confidence.
Turning Experience into Shared Ideas
Turning Experience into Shared Ideas
See the Add Idea flow in action
See the Add Idea flow in action
Press play to view the full prototype walkthrough
Press play to view the full prototype walkthrough